+ Brand Platform


Prana is a vision driven brand/company that will cultivate a unifying brand that represents the values and relevancy that the target market aspires.

Brand Vision:

To be the first natural health solutions brand/company to achieve "GLOBAL LIFESTYLE STATUS".

Brand Positioning & Personality:

Prana will be positioned as a philosophically driven-lifestyle-premium quality brand that emodies and reflects ancient Aryuvedic healing traditions of wellness, balance, mind-body-spirit connection, holistic sensibilities, and care for the environment..